Published 24.7.2024
This coming winter, all 10-year-olds in Finland can hit the slopes for free! Every child born in 2014 will receive complimentary lift passes for the entire winter, allowing them to ski at both Ruka and Pyhä throughout the 2024-2025 ski season.
Since 2019, 10-year-olds from our nearby areas have been skiing for free as part of Pyhä's and Ruka's commitment to responsibility. This includes free Ruka-Pyhä season passes for 10-year-olds from Pelkosenniemi, Sodankylä, and Kemijärvi. In honor of Pyhä's 60th anniversary, we have decided to extend this benefit to all 10-year-old Finland's citizens next winter.
As part of Pyhä's sustainability efforts, we support and inspire young people to engage in snow sports and explore the beautiful nature of Pyhätunturi. The mission of Pyhä's sustainability program is to preserve the unique mountain spirit that Pyhä is known for.
We will provide more detailed information on how 10-year-olds can claim their free passes later. Subscribe to Pyhä's newsletter to ensure you receive the latest news and offers from the mountain.
Advance-priced season passes for the anniversary year are also now on sale. As a benefit to those who purchased a season pass last year, we offer the Ruka-Pyhä season pass at a discounted price of 489 euros if purchased by 4.9.2024.
60 Years of Mountain Magic
Next winter marks 60 years since the story of Pyhä ski resort began: Pyhätunturi Oy was founded in July 1964. For the first season, a slope and a cable lift were built at the lower part of Huttu-Ukko. Next, a double chairlift, advertised as a large mountain lift, was completed, which was later named the Old Chairlift. Pyhä's double chairlift was a sensation of its time, one of the most modern lifts in Europe.
Pyhä became part of the Rukakeskus Group in 1987 when Juhani Aho, the entrepreneur and doctor who led Ruka to success, bought Pyhätunturi Oy. In the first three years, the Aho family business invested 50 million Finnish marks in Pyhä. Pyhä's story has since continued in many chapters – follow our communications throughout the winter to learn more about both the past and the future!