TERMS OF PYHÄ'S LOYALTY PROGRAM

You can become Pyhä Ski Resort's loyalty customer if you are at least 18 years old and have an email address. Loyalty membership is intended for the consumer use of private individuals, and the membership is personal. Pyhä Ski Resort reserves the right to reject membership applications. You can join the loyalty program on Pyhä Ski Resort's website at pyha.fi/register.

All information provided during the registration process must be accurate and up to date. If your details change later, you can update them logging in to your account.

Loyalty membership is free, and the benefits can be used immediately. There may be paid services included in the loyalty membership. Loyalty membership is valid indefinitely.

As a Pyhä Ski Resort's loyalty member, you will receive periodic loyalty member offers that can be used in our (online) store.

The loyalty program is cardless, and communication related to loyalty membership primarily occurs online (via email and sms), through which information about changing loyalty customer offers is provided. Loyalty membership communication is an integral part of Pyhä Ski Resort's loyalty program, and one cannot opt out of it without simultaneously resigning from the loyalty program membership.

As a member, you commit to using your loyalty membership personally in your own name and utilizing any one-time membership benefits only once.

If you suspect that your loyalty membership is being used improperly, please notify Pyhä Ski Resort immediately. Pyhä Ski Resort is not responsible for actions by third parties related to the misuse of the loyalty membership.

You can terminate your Pyhä Ski Resort loyalty customer agreement by unsubscribing from the 'Pyhä's loyalty program' mailing list. Open the "Manage preferences" link at the bottom of the most recent email you received, which allows you to manage newsletter subscriptions. Alternatively, you can send a termination notice by email to myynti@pyha.fi.

Pyhä Ski Resort reserves the right to terminate your membership if you violate these terms or if Pyhä Ski Resort has other justified reasons for termination. Pyhä Ski Resort will send a notice of termination to the email address associated with the loyalty program.

Despite the termination of loyalty membership, Pyhä Ski Resort may, and may be obliged to, continue processing your personal data for other Pyhä Ski Resort activities, for example, to fulfill legal retention obligations as per the Accounting Act. Any direct marketing consents you have provided to Pyhä Ski Resort will also remain valid unless you explicitly cancel them.

Pyhä Ski Resort's loyalty program is developed with consideration for feedback and requests from loyalty customers, as well as the needs of Pyhä Ski Resort's business. Pyhä Ski Resort has the right to make changes to the loyalty program, including its content, functionalities, benefits offered to members, and these terms and conditions.

Pyhä Ski Resort reserves the right to modify the content and terms of the loyalty membership. Notice of significant changes will be provided at least one (1) month before the changes take effect. The notice is considered properly given when it is sent to the email address provided by the customer or when it is accessible on Pyhä Ski Resort's website (www.pyha.fi/en/skiresort). The customer is considered to have received notice of the change via email no later than the day following the sending of the notice to the email address most recently provided by the customer and in the case of notices on the website, no later than seven days after the notice is published.

Pyhä Ski Resort also reserves the right to discontinue the loyalty program at its discretion at any time.

The administrator is Ruka Ski Resort Ltd, business ID (Y-tunnus): 3145834-8, Rukatunturintie 9, 93830 Rukatunturi. Pyhätunturi Ltd (Business ID 0726785-9) is a subsidiary of Ruka Ski Resort Ltd.

The loyalty program has been established in accordance with Finnish legislation, and it is subject to Finnish law.

Pyhä Ski Resort processes the loyalty customer's personal data in accordance with the currently applicable data protection legislation, as permitted and required by law. Information about the processing of personal data and the rights of the loyalty customer can be found in the privacy policy.

When using a Gmail email address, the email containing the registration benefit may appear in the 'Promotions' tab instead of the primary inbox. If you cannot find the registration benefit in your email, please fill out the form below.